Fresh Meat Sales Up As Horse Meat Scandal Continues (Schoolofwok)

It seems like there's no end in sight to the ongoing horsemeat scandal in the UK. However, as new investigations continue to emerge up and down the country, consumers are showing an increasing desire to buy fresh meat from more transparent supermarkets and independent, reliable sources on the High Street.

The public's reliability on ready meals has increased over the past decade with millions of Britons lacking the confidence or know-how to create fresh meals from their own home.

School of Wok, which sources all its meat locally, teaches customers how to whip up tasty dishes using the freshest ingredients in minutes.

The 'Quick-Fire Wok' cookery lesson in London shows that meals at home needn't be time-consuming, but just as quick to prepare as any ready meal, yet much tastier!

Hungarian Food Ltd from Preston is the latest retailer to come under fire after the Food Standards Agency found that it had imported 100 kilograms of so-called 'beef' from Hungary.

Lancashire County Council said that 40kg of horse meat was sold in 1kg bags labelled as "diced beef" at the group's own market stall and a shop in Liverpool. The meat is now being tested for the veterinary drug known as 'bute'.

The scandal began back in mid-January after equine DNA was found in frozen beef burgers sold by a number of the nation's largest supermarkets, including Tesco, Iceland, Aldi and Lidl.

Several large European food manufacturers including Findus and Nestle have since revealed that horse meat has also been found in their ready meals, with shoppers beginning to question where their meat actually comes from.

Consumer trust in the food industry has dropped by 24% since the horse meat investigations began, a survey by Which? has shown. Nearly a third of shoppers are said to be buying less processed meat while a quarter are purchasing less ready meals with meat in, or choosing vegetarian options.

As such, a large numbers of High-Street butchers across the UK have reported a rise in sales, with burger and pie sales increasing significantly.

Morrisons has also benefitted from the battered reputations of its competitiors due to its 'vertically integrated' business model, meaning that it owns its farms and can keep a close eye on the supply chain. The company said that it monitors its production line "from field to fork".

Fresh meat-counter sales at the supermarket rose an impressive 18% during the week commencing 4th February (compared to a month earlier), with fresh beef-burger sales jumping 50%.

Morrisons CEO Dalton Philips said: "There's never been a better time for consumers to buy fresh meat from sources they know they can trust."

With barbecue season just around the corner and consumers now looking locally for more reliable sources of meat, School of Wok is now hoping for a revival on Britain's High Streets.

If you're looking for different ways to cook fresh meat but don't know how, check out School of Wok's London cooking classes for inspiration and expertise from professional chefs...and as they say: "fresh is always best!"

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Fresh Meat Sales Up As Horse Meat Scandal Continues (Schoolofwok)

It seems like there's no end in sight to the ongoing horsemeat scandal in the UK. However, as new investigations continue to emerge up and down the country, consumers are showing an increasing desire to buy fresh meat from more transparent supermarkets and independent, reliable sources on the High Street.

The public's reliability on ready meals has increased over the past decade with millions of Britons lacking the confidence or know-how to create fresh meals from their own home.

School of Wok, which sources all its meat locally, teaches customers how to whip up tasty dishes using the freshest ingredients in minutes.

The 'Quick-Fire Wok' cookery lesson in London shows that meals at home needn't be time-consuming, but just as quick to prepare as any ready meal, yet much tastier!

Hungarian Food Ltd from Preston is the latest retailer to come under fire after the Food Standards Agency found that it had imported 100 kilograms of so-called 'beef' from Hungary.

Lancashire County Council said that 40kg of horse meat was sold in 1kg bags labelled as "diced beef" at the group's own market stall and a shop in Liverpool. The meat is now being tested for the veterinary drug known as 'bute'.

The scandal began back in mid-January after equine DNA was found in frozen beef burgers sold by a number of the nation's largest supermarkets, including Tesco, Iceland, Aldi and Lidl.

Several large European food manufacturers including Findus and Nestle have since revealed that horse meat has also been found in their ready meals, with shoppers beginning to question where their meat actually comes from.

Consumer trust in the food industry has dropped by 24% since the horse meat investigations began, a survey by Which? has shown. Nearly a third of shoppers are said to be buying less processed meat while a quarter are purchasing less ready meals with meat in, or choosing vegetarian options.

As such, a large numbers of High-Street butchers across the UK have reported a rise in sales, with burger and pie sales increasing significantly.

Morrisons has also benefitted from the battered reputations of its competitiors due to its 'vertically integrated' business model, meaning that it owns its farms and can keep a close eye on the supply chain. The company said that it monitors its production line "from field to fork".

Fresh meat-counter sales at the supermarket rose an impressive 18% during the week commencing 4th February (compared to a month earlier), with fresh beef-burger sales jumping 50%.

Morrisons CEO Dalton Philips said: "There's never been a better time for consumers to buy fresh meat from sources they know they can trust."

With barbecue season just around the corner and consumers now looking locally for more reliable sources of meat, School of Wok is now hoping for a revival on Britain's High Streets.

If you're looking for different ways to cook fresh meat but don't know how, check out School of Wok's London cooking classes for inspiration and expertise from professional chefs...and as they say: "fresh is always best!"

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Know your Curry: 5 essential ingredients for Indian cuisine (Schoolofwok)

The British average spends a whopping 30,000 Indian food during their lifetime, according to the good Curry Guide 2013 Cobra, the majority coming from eating out in restaurants Indian 9 000 in the United Kingdom.

However, a large number of people still do not know where to start making their own Indian dishes from scratch.

At the school of the Wok, our Indian cooking classes give customers a comprehensive introduction to the kitchen, the dissemination of knowledge of an overwhelming array of exotic spices to simplify the Asian cuisine of the South, which means that you will need ever more never a takeaway!

After learning the essential ingredients, we'll teach you to replicate your favorite Indian curries in the comfort of your own home - you'll wonder why you never spent much money on take-out food.

RICE
It goes without saying: rice is a key element and a staple of Indian cuisine. More than 120 million tons of rice were produced in India in 2010, making the country the second largest producer in the world after China. It is an essential ingredient of any kitchen of the India, being an essential part of almost every meal, being the perfect for any curry or a spicy dish accompaniment. After remembering a few simple steps of cooking, you can cook a perfect fluffy rice every time.

GHEE
The ghi is a type of butter clarified and widely used as a cooking fat in Indian cuisine. It differs from normal clarified butter because it is heated for more until the milk solids start to brown, who gives a taste stronger, nuts, more fragrant with a highest point burning, adding richness to the curry.

TURMERIC
Turmeric is an essential ingredient in a lot of Indian curries. Commonly known as "Indian saffron", it is what gives dishes, their bright yellow color, but also earthy, slightly bitter and peppery taste. Turmeric is also famous for its medicinal properties, used for its anti-inflammatory, antiseptic and analgesic properties.

CUMIN
Cumin is an oblong seed, with stripes, cuminum cyminum dried plant (a member of the parsley family) and used as both whole and ground. It has a distinctive, strong, earthy and used flavor in most curries, is a common ingredient in garam masala spice mix. Rich in vitamins A and C, calcium and iron.

CORIANDER:
Coriander, one of the most common ingredients in Indian cuisine is used in the form of seeds, soil and leaves. The seeds are light brown and have a light lemon fragrance and flavour when crushed and are used in garam masala spice mix. It is a good source of dietary fiber and contains vitamin C, calcium and iron.

If this aroused your appetite and tickle your taste buds, why not book yourself in a class of Indian cuisine at Wok school learn the basics of Indian cuisine.

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